HOME #12 – Using Facebook for Hospital Online Marketing

Chris Boyer, author of the blog Hospital Online Marketing, interviews Steve Leibforth, Senior Web Developer for Provena Health about how they are using Facebook as part of their online marketing strategy. Managing the online and social media marketing strategies for six hospitals, Steve describes tips and tricks he’s learned to successfully build a Facebook strategy that attracts targeted patients, and the successes he’s seen. www.hospitalonlinemarketing.com